COMMUNICATION CHANNELS

Communication can be split into two parts -- the message or content, and the channel it's transmitted on.
When we combine it is define in communication as in communication process sender puts a message in words and transmit it to a receiver who interprets the message. The medium the sender chooses to transmit is called communication channels.
Communication channels are not very important in past but with the passage of time they become very important. In 1960s first time Marshall McLuhan said that medium is the message. Later media richness theory (Lengel and Draft 1998) realized that choice of communication channel contributes significantly along with the words, to the success of message
There are different channels which are used in communication for example electronic media, print media, face to face communication these channels are also divided into other further sub channels. For example, you may want to communicate something about your emotional state -- let's say that you are angry. You can communicate that over a number of channels. You could write a letter. You could send email. You could communicate it non-verbally or non verbally. You could send a tape recording of your ranting about why you are angry. Those are all different channels What's important is that different communication channels have different strengths and weaknesses. It depends on us that which channel and how we want to communicate.
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Iran will celebrate its attainment of nuclear capability

Iran was still hopeful that a UN-drafted deal to supply nuclear fuel to a Tehran reactor could be finalized. Foreign Minister Mottaki has told reporters that Iran is showing flexibility how to effect an exchange of its low enriched uranium for higher enriched nuclear fuel if the West is ready for a deal. Mottaki said the deal can still be done "in a little while if they show some political will. He said Iran will celebrate its landmark attainment of nuclear capability on April 16 and 17 in an assertion that nuclear technology is for all."

Thousands of UK visa seekers lose passports

The British High Commission claim of having lost just 150 Pakistani passports, but the evidence showed that the scam involves thousands of lost travel documents. The investigators do not preclude the possibility of some of those passports having been traced, but they do not have any information of such recoveries. The scandal highlighted in late last year when the high commission reported unusually high number of lost passports. An inquiry was initiated by the mission, but it is not yet known what actually caused the loss of such a large number of passports.

Aerial View of University of Gujrat

Shoaib and Sania Scandle

Pakistani cricketer Shoaib Malik will be marrying with Indian Tennis star Sania Mirza on 15th April. They both decide to marriage in Dubai.They did press conference yesterday they are very happy that they will be marrying.